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A full complement of pedagogical features are consistently fryas throughout the text in order to support students and to ensure they benefit from the wide-ranging content. Fully customizable PowerPoint slides Suggested answers for case study questions Suggested answers for discussion questions. Account Options Sign in. It covers both traditional strategic management topics as well as new topics, such as corporate social responsibility and new technologies.
The Industry Environment 4: Each chapter offers a diverse range of case studies designed to illustrate strategic management theory in a real-world context and encourage critical reflection and discussion of key ideas. This brand new text is the first to offer a truly global, as opposed to multinational, perspective on strategy. Goobal – Friday, – UK time. Contents Part 2 Global strategic analysis.
Chapter summaries ensure students have a clear understanding of key points, and discussion questions allow the reader to stratrgic their understanding and think around the subject.
Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Selected pages Title Page. Global Strategic Management, Third Edition, provides clear insight into the corporate strategies of organizations operating on a global scale and explains the analysis, decision-making, and development processes behind securing competitive advantage.
Tackles key topics and emerging issues including CSR, innovation, knowledge management, and ethics. Corporate Social Responsibility and Innovation. Reviews This impressive book straregic strategic management into the global context where it belongs in today’s world.
It is up-to-date, very readable and can be highly recommended. It has the great merit of combining a thorough coverage with excellent case studies for illustration and discussion.
A very good book for the starters, everything explained thoroughly and easy to understand.
Jedrzej George FrynasKamel Mellahi. Clark Request an Inspection Copy. Selected pages Title Page. Jedrzej George FrynasKamel Mellahi.
Global Strategic Management – Jedrzej George Frynas, Kamel Mellahi – Google Books
Account Options Sign in. Managing the Internationalization Process 6: My library Help Advanced Book Search. Oxford University Press Amazon. Key concept boxes, further reading, and discussion questions ensure students can check their progress and develop their understanding.
Global Strategic Management
This brand new text is the first to offer a truly global, as opposed to multinational, perspective A fifth part on innovation has been introduced to clearly outline the importance of this area to global strategy. It covers both traditional strategic management topics and new topics, such as corporate social responsibility and new technologies. Account Options Sign in. Read, highlight, maagement take notes, across web, tablet, and phone. The External Macro Environment 3: Part 3 Global strategic development.
Continuing with the concise treatment of topics, accessible writing style and clear structure that were such strengths of the first edition of this text, the second edition comprises 12 chapters divided into five parts.
No eBook available Amazon. Global Management of Innovation and Knowledge The Subsidiary-Level Strategy 8: Prior to this he was Senior Lecturer in Management.
Part 2 Global strategic analysis. Oxford University Press is a department of the University of Oxford. Read, fryns, and take notes, across web, tablet, and phone. Global Structures and Designs Request an Inspection Copy. Analyses how successful organizations develop, implement, and manage their global strategy to compete effectively at an international level.
Partnership and Co-Operation 7: Part 5 Global strategic innovation. Part 4 Global strategic implementation. As a result, the text equips the reader with a firm grasp of the core concepts required for academic success and develops gloal critical thinking and decision-making skills that are essential for future employment.
Global Strategic Management gives the student a thorough understanding of the wide range of theories and research available in this field, while providing both mini-cases and full-length cases of successful global companies from the United States, Europe and emerging economies, such as India.